5Points Creative Achieves 20% Sales Pipeline Growth

One for the Home Team

Founded in 2009, 5Points Creative (5PC) is a top marketing and advertising agency based in Roanoke, Virginia. Known for their award-winning work, they’ve built a reputation for creating standout brands. While they’ve always focused on delivering great results for their clients, the team wanted to make sure they kept building their own brand, generating a steady stream of leads, communicating with prospective employees, and setting themselves up for long-term growth.

5Points Creative
Our Approach

By teaming up with 5PC, we worked on creating and executing quarterly marketing plans that helped them hit their growth goals:

Quarterly Marketing Plans:

We created a strategic roadmap to organize and prioritize marketing efforts. This helped 5PC stay aligned and take actionable steps to grow the pipeline while staying flexible for any needed changes.

Lead Generation Campaigns:

We launched marketing initiatives to generate high-quality leads across multiple channels. These campaigns focused on specific target audiences and used strategies to attract and connect with potential clients.

Brand Awareness Efforts:

We worked to boost the 5Points Creative brand across multiple channels, showcasing their unique marketing approach and client success stories. This was done using a mix of organic content strategies and paid ad campaigns.

Team Integration & Consistent Check-ins:

Working with the 5Points Creative team made collaboration easy and effective. Regular check-ins and open communication helped us fine-tune tactics and quickly adjust when needed.

How We Helped

The collaborative efforts really paid off, delivering great results across key areas. Strategic planning and focused initiatives helped strengthen the sales pipeline, improving both the quantity and scale of opportunities. Boosted brand visibility and content marketing strategies drove more organic traffic to 5Points Creative’s website. Additionally, the lead generation campaigns successfully attracted a substantial number of high-value prospects, highlighting the effectiveness of this approach.

Growth in Sales Pipeline
0 %
Increase in Organic Search Clicks
0 %
Increase in Lead Generation
0 %
I've known Tara throughout our agency's history and can unequivocally share she is just as creative as she is honest. Her approach is thoughtful, proactive, and measured - with a dash of fun and high energy. Tara's work lifts our team and, through that, our company.
Bruce C Bryan, President of 5Points Creative
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