Client Stories

What happens when someone's actually driving.

Every business is different. The problems usually aren’t. Here’s what it looks like when marketing gets a leader.

HR Services

Deal Value Generated
$ 0 M+
Average Deal Size Growth
0 x
The partner network nobody was talking to.
Fast-growing HR services company with hundreds of referral partners.
Partners were the most valuable revenue source in the business, but for nearly two years nobody was staying in front of them. There was no structured communication keeping the company top of mind.
We launched a simple comms program. Two sends a month. Consistent, relevant content designed to make the company the first name partners think of when a client needs the service.
Over $1M in deal value since. Average deal size grew over 5x. Not from a massive campaign. From showing up consistently with something worth reading.

Sports & Entertainment

Contacts Managed
0 K+
The sports organization that needed a strategy and an audience.
National sports organization with corporate partnerships and clients across multiple markets.
They had marketing activity but no strategy connecting it to sales, and a massive email database that wasn’t being used strategically.
We developed a segmentation strategy to manage and engage a database of over 400K contacts, drove significantly higher open and click-through rates, reduced bounces, and built a multi-channel marketing strategy that generated measurable pipeline growth.

Commercial Real Estate

Demo Increase in One Quarter
0 %
Brands Managed Simultaneously
0
Deals Attributed to Email (One Quarter)
0
The startup running five brands with a tiny team.
A commercial real estate startup with five distinct brands, each needing its own marketing.
Every brand had its own campaigns, email programs, paid search, and social presence. I led marketing across all of them with a small team, built the reporting infrastructure that tied every campaign to pipeline and revenue, and pivoted the entire demo strategy when the market shifted.
Demos jumped 240% in a single quarter. 17 closed deals attributed to email in one quarter alone. Every campaign tied to results, not vanity metrics.

Legal Services

Decrease in Cost Per Lead
0 %
Increase in Form Submissions
0 %
Increase in Phone Calls
0 %
The law firm paying too much for the wrong results.
A law firm locked into an expensive agency relationship that wasn’t delivering.
High costs, low lead quality, no strategic oversight. I helped them transition off the agency, connected them with the right paid search specialist, and rebuilt their digital strategy around driving qualified leads, not just traffic.
Cost per lead dropped from $425 to $82. Form submissions increased 367%. Phone calls increased 317%. Better results, lower costs, and a system built around what actually drives new clients through the door.

Financial Services

Home Equity Closings
$ 0 M
Impressions in One Year
0 M+
The credit union that connected with its members in a whole new way.

A regional credit union that need to increase products per household. 

When member surveys revealed that budgeting was their top pain point, a lifestyle brand was created: content, guides, local business partnerships, deals, and recipes all focused on helping people save money. It became a way to connect with the audience that had nothing to do with selling financial products.

On the revenue side, I developed campaigns that contributed to $19 million in home equity closings and led initiatives that generated over 5 million impressions in a single year. 

What They Say

From the people who've worked with me.
“Tara’s approach is thoughtful, proactive, and measured, with a dash of fun and high energy. Her work lifts our team and, through that, our company.”
Bruce C. Bryan, President, Marketing Agency
“Their commitment and meticulous attention to detail have been vital to our success. Every project was delivered on time and with professionalism.”
Christina Cagle, Managing Partner, Executive Search Firm
“Tara and her team helped launch my brand with a marketing plan that ensured a successful launch and ongoing engagement. I highly recommend their dedicated team.”
Steve Black, Founder & CEO
“Partnering with Tara helped our team significantly boost engagement, build strong relationships with new partners, and connect with our audience through compelling content.”
Director of Sales & Marketing, Sports Organization

Your Turn

Every one of these started with a conversation.

Let’s talk about where your marketing is today, where you want it to go, and whether I’m the right person to help you get there.
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